What is Influbook?
Influbook is the first decentralized platform governed by a community of peers to leverage influencer marketing, cryptocurrency and blockchain-based transactions to empower true end-to-end commerce between people, businesses and machines… without costly intermediaries.
Studies show that the vast majority of influencer marketing budgets go to the top 1% mega influencers, yet the smaller but equally impactful microinfluencers have continued to be overlooked since they typically don’t have the resources nor the social clout to get noticed. On the other hand, smaller companies with limited funds have a hard time finding, qualifying and connecting with microinfluencers who might meet their needs and budget. Influbook empowers the remaining 99% of influencers with the means to aggregate their social media to create their “book” to showcase work and social clout, build their reputation and connect directly with fans and their ideal brands. Influencers build their reputation with free tools to prove their engagement on social media, their resonance with their followers, their relevance to the brand, and their proven ability to convert their fans into buyers and deliver measurable return-on-investment.